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Advantages and Disadvantages of Written Communication The Inc.Magazine website details what makes written communication work … This will serve as the direction, the reference, and the path of your details.
A lot of writing for business is sloppy, poorly written, disorganized, littered with jargon, and incomplete. All these attributes contribute to ineffective business writing.
This will set the tone, the style, and structure of your letter. Defining your purpose will set things right at the very beginning.
For example, if your purpose is to excite and invite the employees to join the annual talent contest of the company as a team-building effort, you cannot bore them with long paragraphs explaining how the activity will help boost their productivity, write too formal sentences, or use heavy office or work jargon.
Remember, no one in business has time to read any more than necessary.
On the other hand, don't make your piece too short.