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This builds credibility and trust with your readers, often making huge differences in competitive sales situations.” by the brain in just 13 milliseconds.Study co-author, Mary Potter, said the job of the eyes is not only to transport information to the brain but to also think rapidly about what we should be looking for next.
Infographics have been increasing in popularity in recent years not only because they’re a great, visual way to represent information, but they’re so shareable, too.
Some 28 per cent of Australian businesses using content marketing say infographics are one of their effective ways to get marketing messages out.
While these stats are great, it’s important to remember that in order to truly be effective, the kind of content you create – and the quality of that content – is only part of the puzzle.
It has to be backed by a content marketing strategy, which has been highly researched.
This development necessitates the development of a mix marketing strategy for the product Coke Zero in Australia to market the product successfully.
Product Coke Zero is a non-sugar beverage, manufactured by Coca Cola Company.
Thanks to the Content Marketing Institute’s Benchmarks, Budgets and Trends Report 2018, we have a very clear picture of the kinds of content Australian brands – from small businesses to some of our largest enterprises – are finding work best.
(That figure does not include social videos.)The trick to making social media posts work, however, is to have something useful, important, interesting or entertaining to say.
Another way to think about the marketing mix is to use the image of an artist’s palette.
However, you can alter the final cake by altering the amounts of mix elements contained in it. So for a high profile brand, increase the focus on promotion and desensitize the weight given to price.