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It also published opinion and editorial pieces written by prominent figures in the women’s rights field to express the importance of female empowerment toward policymakers.Coca-Cola also focuses on partnerships in order to gain access to resources globally and create the most powerful impact possible.
Due to the very nature of the commons (especially if it is large and complex), it is rarely feasible to assign property rights to firms individually.
Moreover, private ownership by large corporations of the commons, which are often perceived as public goods, would be politically difficult in most democratic countries.
It is now a central concept in human ecology and the study of the environment, and can be used to view a variety of commons related problems, such as population growth, environmental pollution, groundwater basins, forest management, climate change, fishing, wildlife habitats, and traffic congestion.
The prediction of the inevitable tragedy assumes that all individuals are inherently selfish.
The tragedy of the commons, of course, can be averted if individuals behave altruistically, and voluntarily act in the interests of others in the wider community.
Translating this to the business context, the tragedy of the commons can be averted if companies have a corporate social responsibility (CSR) to go beyond making profits and achieve some positive social goals.
To qualify for membership, businesses must contribute not less than 0.5 of pre-tax profits to the community.
In one of the most cited scientific articles ever written, Garrett Hardin outlined ‘the tragedy of the commons,’ as a powerful metaphor that the users of a commons are caught in an inevitable process that leads to the destruction of the very resource on which they depend.
They also used openness, allowing stakeholders to be honest with the company in regards to their success, failure and challenges in the 5by20 Initiative. Sharing tasks allowed the network involved in the initiative to spread globally between organizations, people and local governments.
This also encouraged the support of major partners and legitimized the cause due to so much global involvement. The company bases their corporate social responsibility on the platform of sustainability.